Product Communication, Stakeholder Management & Influence

Product managers work across multiple teams, stakeholders, customers, and leadership structures. Success depends heavily on communication effectiveness, stakeholder engagement, negotiation skills, collaboration, and the ability to influence decisions without direct [...]

– Course Overview

Product managers work across multiple teams, stakeholders, customers, and leadership structures. Success depends heavily on communication effectiveness, stakeholder engagement, negotiation skills, collaboration, and the ability to influence decisions without direct authority. Strong product communication enables alignment, transparency, accountability, and customer-focused delivery.

The Product Communication, Stakeholder Management & Influence programme equips participants with practical communication frameworks, stakeholder engagement methodologies, influencing techniques, negotiation approaches, and collaboration strategies required for successful product leadership.

– Learning Outcomes

By the end of this programme, participants will be able to:

  • Understand communication and stakeholder management principles within product environments
  • Apply influencing and negotiation methodologies effectively
  • Improve stakeholder communication and relationship management capabilities
  • Strengthen cross-functional collaboration and alignment approaches
  • Enhance conflict resolution and communication adaptability techniques
  • Improve executive reporting and presentation confidence
  • Build trust, accountability, and engagement across product teams
  • Develop stakeholder communication and influence action plans

– Who Should Attend?

  • Product Managers and Product Owners
  • Product Development Professionals
  • Commercial and Marketing Personnel
  • Customer Experience and Innovation Teams
  • Product Portfolio Managers
  • Professionals managing cross-functional product relationships
DAY 01
Foundations of Product Communication & Stakeholder Engagement
  • Understanding communication within product management environments
  • Stakeholder identification and engagement methodologies
  • Communication styles and relationship management principles
  • Product communication planning and alignment approaches
  • Building trust and communication credibility effectively
  • Managing communication expectations across teams and stakeholders
  • Workshop: Stakeholder communication assessment exercise
DAY 02
Communication Planning & Cross-Functional Collaboration
  • Product communication frameworks and coordination methodologies
  • Managing communication within product development environments
  • Cross-functional collaboration and operational alignment techniques
  • Executive communication and reporting approaches
  • Facilitating meetings, workshops, and product discussions effectively
  • Building transparency and accountability within product teams
  • Exercise: Product communication planning workshop
DAY 03
Influence, Negotiation & Product Leadership
  • Influence and persuasion methodologies within product environments
  • Negotiation frameworks and stakeholder expectation management techniques
  • Managing competing priorities and communication challenges effectively
  • Leadership communication and product advocacy approaches
  • Building stakeholder confidence and long-term collaboration strategies
  • Communication resilience and adaptability development methodologies
  • Workshop: Negotiation simulation exercise
DAY 04
Conflict Management & Difficult Conversations
  • Understanding conflict within product and cross-functional environments
  • Conflict resolution and communication recovery techniques
  • Managing difficult conversations and stakeholder tensions professionally
  • Emotional intelligence and communication awareness approaches
  • Escalation management and communication professionalism principles
  • Maintaining trust and collaboration during operational challenges
  • Exercise: Conflict management case study workshop
DAY 05
Communication Integration & Strategic Development
  • Integrating communication, leadership, and stakeholder methodologies
  • Building sustainable communication systems and collaborative cultures
  • Final stakeholder management simulation and executive presentation exercise
  • Developing communication and influence action plans
  • Peer collaboration and professional feedback session
  • Programme evaluation and final review

Duration

In Person (Special Discount for this period only!)

Online (Special Discount for this period only!)

Corporate groups of 2+ are eligible for a 15% discount. Enquire here

Need personal advice?

Speak with a course consultant to see if this programme fits your career goals.

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