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Digital Sales & Social Selling Techniques

Digital platforms and social media channels have transformed how sales professionals connect with prospects, build relationships, and generate business opportunities. Modern sales success increasingly depends on the ability to leverage [...]

  • Course ID: SM L068
  • Delivered by London Elite Training

– Course Overview

Digital platforms and social media channels have transformed how sales professionals connect with prospects, build relationships, and generate business opportunities. Modern sales success increasingly depends on the ability to leverage digital communication, online networking, and social engagement strategies effectively.

The Digital Sales & Social Selling Techniques programme equips participants with practical frameworks for digital prospecting, LinkedIn networking, online relationship management, virtual communication, and social selling strategies.

– Learning Outcomes

  • Understand social selling and digital sales principles
  • Improve online networking and customer engagement
  • Build professional credibility through digital platforms
  • Generate leads using social media and online tools
  • Strengthen virtual communication and relationship-building skills
  • Develop digital prospecting and outreach strategies
  • Improve customer engagement through content sharing
  • Measure digital sales performance effectively

– Who Should Attend?

  • Sales Executives
  • Business Development Teams
  • Account Managers
  • Digital Sales Professionals
  • Customer Engagement Specialists
  • Course Outline
DAY 01
Foundations of Digital Sales & Social Selling
  • Understanding digital sales transformation and customer behaviour
  • Social selling principles and modern customer engagement trends
  • Understanding online buyer journeys and digital touchpoints
  • Building digital credibility and professional online presence
  • Ethical communication and professional conduct online
  • Activity: Digital sales capability assessment
DAY 02
LinkedIn Networking & Professional Branding
  • Optimising LinkedIn profiles for sales success
  • Building professional authority and online visibility
  • Networking and relationship-building strategies
  • Understanding LinkedIn engagement and outreach techniques
  • Creating customer-focused communication online
  • Exercise: LinkedIn optimisation workshop
DAY 03
Digital Prospecting & Lead Generation
  • Understanding digital lead generation techniques
  • Prospect identification and online customer research
  • Social media prospecting and outreach frameworks
  • Developing personalised communication strategies
  • Managing digital conversations and customer engagement
  • Activity: Social prospecting simulation
DAY 04
Virtual Sales Communication & Customer Engagement
  • Virtual communication and presentation techniques
  • Conducting online meetings and sales discussions professionally
  • Building trust and rapport in virtual environments
  • Managing objections and customer concerns remotely
  • Improving customer engagement through digital channels
  • Exercise: Virtual sales role-play workshop
DAY 05
Digital Sales Performance & Growth Strategies
  • Measuring social selling and digital sales KPIs
  • CRM integration and digital customer management
  • Building long-term online customer relationships
  • Developing digital sales action plans
  • Final presentation and trainer feedback
  • Programme review and evaluation

Duration

  • 5 Days

In Person (Special Discount for this period only!)

  • £ 4,500
  • 3,950

Online (Special Discount for this period only!)

  • £ 2,300
  • 1,750
  • Global Locations
  • London
  • Dubai
  • Barcelona
  • Paris
  • USA
  • Online
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Corporate groups of 2+ are eligible for a 15% discount. Enquire here

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