• Enrolling Now

Business Development & Sales Growth Strategies

Business growth depends on identifying opportunities, building customer relationships, developing strategic partnerships, and expanding commercial activities effectively. The Business Development & Sales Growth Strategies programme equips participants with practical frameworks [...]

  • Course ID: SM L072
  • Delivered by London Elite Training

– Course Overview

Business growth depends on identifying opportunities, building customer relationships, developing strategic partnerships, and expanding commercial activities effectively.

The Business Development & Sales Growth Strategies programme equips participants with practical frameworks for lead generation, opportunity development, strategic selling, customer acquisition, pipeline management, and revenue growth planning.

– Learning Outcomes

  • Understand business development principles and growth strategies
  • Improve lead generation and customer acquisition capabilities
  • Develop strategic sales and prospecting plans
  • Build customer relationships and commercial partnerships
  • Improve pipeline management and opportunity tracking
  • Apply consultative selling and value communication techniques
  • Measure sales performance and growth effectiveness
  • Support long-term business expansion initiatives

– Who Should Attend?

  • Business Development Professionals
  • Sales Managers
  • Commercial Teams
  • Entrepreneurs
  • Account Managers
  • Course Outline
DAY 01
Foundations of Business Development & Commercial Growth
  • Understanding business development and its role in organisational growth
  • Exploring modern sales environments and market competition
  • Understanding customer acquisition and revenue generation principles
  • Identifying growth opportunities and market expansion strategies
  • Analysing customer buying behaviour and business trends
  • Developing customer-focused value propositions
  • Activity: Business growth opportunity analysis workshop
DAY 02
Prospecting, Lead Generation & Customer Acquisition
  • Understanding prospecting techniques and lead generation strategies
  • Identifying target markets and ideal customer profiles
  • Developing strategic prospecting plans and outreach campaigns
  • Using networking, referrals, and digital channels for business development
  • Building customer engagement and first-contact communication skills
  • Managing lead qualification and opportunity assessment
  • Exercise: Prospecting and lead generation simulation
DAY 03
Strategic Selling & Opportunity Development
  • Consultative selling and customer-needs analysis techniques
  • Understanding customer pain points and operational priorities
  • Positioning products and services based on customer value
  • Building persuasive presentations and commercial proposals
  • Influencing customer decisions and stakeholder engagement
  • Managing objections and competitive comparisons professionally
  • Activity: Strategic sales presentation workshop
DAY 04
Customer Relationship Management & Pipeline Growth
  • Building long-term customer relationships and partnerships
  • Understanding CRM systems and customer data management
  • Managing sales pipelines and opportunity tracking
  • Developing account growth and retention strategies
  • Strengthening customer follow-up and engagement planning
  • Improving communication across customer touchpoints
  • Exercise: Pipeline management and CRM workshop
DAY 05
Revenue Growth Planning & Commercial Performance Improvement
  • Understanding business growth KPIs and performance indicators
  • Measuring customer acquisition and sales effectiveness
  • Developing revenue growth strategies and action plans
  • Forecasting sales opportunities and commercial expansion
  • Building personal business development improvement plans
  • Final presentation and trainer feedback
  • Programme review and evaluation

Duration

  • 5 Days

In Person (Special Discount for this period only!)

  • £ 4,500
  • 3,950

Online (Special Discount for this period only!)

  • £ 2,300
  • 1,750
  • Global Locations
  • London
  • Dubai
  • Barcelona
  • Paris
  • USA
  • Online
Enroll Now

Corporate groups of 2+ are eligible for a 15% discount. Enquire here

Need personal advice?

Speak with a course consultant to see if this programme fits your career goals.

Enroll Now

Enrollment Form
Checkboxes
Clear